THM 628G - Health and Wellness Tourism

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• Course Catalog
• College of Business Entrepreneurship
• Applied Business Studies
• THM 628G

This course provides students with a comprehensive overview of the growing health and wellness tourism sectors. Along with conceptual models and defining characteristics, the course covers the history and development of each sector as well as wellness tourism sub-sectors, taking into account associated regional and indigenous influences. An overview of contemporary socio-economic considerations, regional demand and the management and marketing of wellness tourism sub-sectors are further considered. Through analysis of case studies and journal articles, students will also identify regional variations in wellness tourism destination development and services and amenities offered. Finally, students will analyze and report on a wellness destination in the U.S.

Credit hours: 3.0